GOOGLE BUSINESS PROFILE

Local presence optimization for location-based Google Ads campaigns

What is Google Business Profile?

Google Business Profile (formerly Google My Business) is your business listing on Google Search and Maps. It shows business information, hours, photos, reviews, and location when people search for your business or related services locally.

For Google Ads, a complete Business Profile enables location extensions, call extensions, local campaigns, and Maps advertising—essential for businesses serving customers in Brussels, Belgium, and specific geographic areas.

Why We Use Google Business Profile

Location Extensions

Show your business address, phone number, and distance directly in Google Ads. Make it easy for local customers to find and contact you.

Local Campaign Targeting

Run Google Ads campaigns specifically targeting customers near your physical locations across Brussels and Belgium.

Maps Advertising

Appear at the top of Google Maps results when people search for businesses like yours nearby. Capture local foot traffic and calls.

Click-to-Call Ads

Enable call extensions in your Google Ads that let mobile users call you directly from the ad with one tap.

Review & Rating Display

Show your Google reviews and star ratings in ads to build trust and credibility before customers even click.

Direction Requests Tracking

Track how many people request directions to your business from Google Ads to measure offline conversions and foot traffic.

What We Optimize in Your Business Profile

Complete Business Information

Ensure all business details are accurate: name, address, phone, hours, website, and business category

High-Quality Photos

Add professional photos of your location, products, team, and services to increase engagement

Review Management

Monitor and respond to reviews to build credibility and improve your profile's performance in local search

Service Area Configuration

Define service areas for Brussels and Belgium to target the right local audiences with Google Ads

Q&A Section Optimization

Add frequently asked questions and answers to provide information upfront and reduce friction

Google Ads Extensions Setup

Link Business Profile to Google Ads for location, call, and affiliate location extensions

Maximize Local Visibility with Google Ads

We optimize your Google Business Profile and integrate it with Google Ads for maximum local reach and conversions.

Let's create something together

Get a free custom quotation tailored to your project