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GOOGLE SEARCH CONSOLE

Search performance insights for smarter keyword targeting and campaign strategy

What is Google Search Console?

Google Search Console is a free tool that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. It shows which keywords drive organic traffic, how your pages perform in search, and identifies technical issues.

For Google Ads, Search Console data reveals high-performing organic keywords that we can target with paid campaigns, identifies content gaps, and provides insights into search intent and user behavior.

Why We Use Google Search Console

Keyword Research & Discovery

See which organic keywords already drive traffic. Use these proven keywords in Google Ads campaigns for quick wins.

Search Intent Understanding

Analyze actual search queries people use to find your business. Match ad copy and landing pages to real user intent.

Content Gap Analysis

Find high-impression, low-ranking queries where organic presence is weak—perfect opportunities for Google Ads support.

Landing Page Performance

Identify which pages rank well organically. Use these proven landing pages for Google Ads campaigns.

Competitor Research

Understand which keywords competitors rank for organically, then outbid them with strategic Google Ads targeting.

Combined Strategy Insights

Combine organic and paid data for comprehensive search strategy. Dominate SERPs with both SEO and Google Ads.

How We Use Search Console for Google Ads

Organic Keyword Export

Extract top-performing organic keywords to build Google Ads campaigns around proven search terms

Low-Ranking Opportunity Identification

Find keywords ranking on page 2-3 of Google. Target these with ads to capture traffic while SEO improves.

Seasonal Trend Analysis

Spot seasonal search patterns and adjust Google Ads budgets accordingly to maximize ROI during peak periods

Query Match Insights

See exact queries triggering organic traffic to improve ad copy and match types in Google Ads

Mobile vs Desktop Performance

Understand device-specific search behavior to optimize Google Ads bid adjustments and mobile strategy

Get Data-Driven Keyword Strategy for Your Campaigns

We use Search Console data to inform Google Ads targeting, ensuring we target the right keywords with the highest conversion potential.

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