GOOGLE MERCHANT CENTER
Product feed management for high-converting Shopping campaigns
What is Google Merchant Center?
Google Merchant Center is where e-commerce businesses upload and manage product data to create Shopping ads. It's the bridge between your online store and Google Shopping campaigns, displaying your products with images, prices, and details directly in Google search results.
For e-commerce businesses, Merchant Center is essential for running Shopping campaigns that showcase products visually, attract high-intent buyers, and drive sales directly from search results.
Why We Use Google Merchant Center
Product Feed Management
Centralized hub for managing product data, images, prices, and availability. Keep your Shopping ads always up-to-date with inventory changes.
Visual Product Ads
Showcase products with high-quality images, prices, and merchant info directly in search results. Stand out from text-only ads.
Shopping Campaign Optimization
Optimize product titles, descriptions, and categories to match high-intent search queries and improve Shopping campaign performance.
Multi-Country Support
Sell across multiple countries with localized product feeds, pricing, and language—perfect for international e-commerce growth.
Product Performance Insights
See which products drive the most clicks, impressions, and conversions. Optimize inventory and marketing based on actual demand.
Free Product Listings
Your products can also appear in free Google Shopping results, giving you additional visibility beyond paid campaigns.
What We Manage in Merchant Center
Product Feed Setup & Optimization
Create and optimize product feeds with proper titles, descriptions, categories, and attributes for maximum visibility
Feed Error Resolution
Monitor and fix product feed errors to ensure all products are eligible for Shopping campaigns
Product Categorization
Correctly categorize products using Google's product taxonomy for better targeting and relevance
Custom Labels & Segmentation
Use custom labels to segment products by margin, seasonality, bestsellers, or custom criteria for advanced bidding
Shipping & Tax Configuration
Set up accurate shipping rates and tax settings for compliant product listings
Feed Performance Monitoring
Track product impressions, clicks, and conversions to identify top performers and optimization opportunities
Ready to Boost E-commerce Sales with Shopping Ads?
We set up and optimize Google Merchant Center for maximum product visibility and sales.
Let's create something together
Get a free custom quotation tailored to your project