Maître Géraldine Balthazar

The Challenge

Maître Géraldine Balthazar, a family law attorney with 28 years of experience at the Brussels Bar, needed to replace her outdated Wix website with a professional digital presence that matched her expertise. The challenge? She had no existing brand identity—no logo, no colors, no visual system—and needed everything created within 3 weeks.

The Starting Problems:

• Outdated Wix website not reflecting professional standing
• No brand identity (logo, colors, typography)
• Needed to convey both authority and approachability
• Tight 3-week timeline for complete delivery

The Solution

We delivered a complete digital transformation through our proven 3-week professional services process, creating everything from scratch: brand identity, website design, and development.

Complete Brand Identity - Lilanga Kaushad created a refined logo combining “GB” initials with “AVOCAT,” warm beige color palette (#F5F1ED) with charcoal accents (#32373c) and burgundy CTAs (#C91D47), and modern typography system—establishing a sophisticated, professional identity.

Professional Yet Warm Design - Balanced legal authority with approachability through generous whitespace, elegant imagery, and welcoming beige tones. The design speaks to successful adults dealing with serious family matters while remaining accessible.

Clear Service Presentation - Four practice area specializations clearly organized: Family Law Litigation, Rental Law, Civil Law, and Pre/Post-Procedure Intervention. Each area features detailed information helping potential clients understand exactly how she can help.

Trust-Building Architecture - Homepage guides visitors through credentials, commitments, practice areas, and fee transparency—building confidence progressively. Multiple contact options (phone, email, callback form) make reaching out easy.

Three Strategic Meetings - Structured collaboration with onboarding, mid-project review, and delivery meetings kept the project on track without micromanagement. Maître Balthazar’s decisive nature (maximum 3 iterations per decision) ensured smooth progress.

The Results

Professional Image Established - The website successfully projects the authority and approachability needed for family law practice. Visitors immediately understand her expertise and professional credentials.

Complete Brand System - From having no digital identity, she now has a cohesive brand that works across website, business cards, and future materials.

Highly Satisfied Client - Detailed testimonial praising the team’s listening, reactivity, professionalism, attention to detail, and deadline adherence.

Credibility Enhanced - Moving from outdated Wix to professionally designed WordPress significantly elevates her practice’s perceived professionalism—critical for high-stakes family law matters.