Tulum Immo

Luxury Real Estate Platform Where Jungle Serenity Meets Caribbean Elegance

Industry
Luxury Real Estate & Hospitality
Timeline
3 months
Launched
August 2024
Custom Web Development Brand Identity UI/UX Design Content Creation SEO Optimization Bilingual Implementation Video Production
Visit Website

"Perel Web Studio a créé notre site tulum.immo pour notre collection de villas de luxe à Tulum. Ils ont développé une plateforme élégante qui met parfaitement en valeur nos propriétés, avec un système de réservation efficace et une stratégie SEO solide. L'équipe comprend les enjeux du marché immobilier de luxe et a su créer une vitrine digitale à la hauteur de notre offre. Professionnels, réactifs, et techniquement au top. Je recommande."

Stéphane
Director, Tulum Immo

Key Results

Content Scale
70 Pages
Comprehensive platform
Market Reach
2 Languages
English & Spanish
Brand Creation
Complete Identity
Logo to launch

The Transformation

From zero online presence to comprehensive luxury real estate ecosystem

Before

No digital presence for established real estate business

No brand identity (logo, colors, visual system)

Relying entirely on word-of-mouth and platforms like Airbnb

No way to showcase luxury villas or Tulum expertise

After

Complete brand identity and 70-page luxury platform built with Astro

Bilingual website (English + Spanish) reaching international markets

Direct booking system reducing dependency on high-commission platforms

Positioned as Tulum authority with comprehensive destination guide

The Solution

Through our web development services, we created a complete luxury real estate ecosystem from scratch—brand identity, custom Astro platform, and 70 pages of comprehensive content establishing Tulum Immo as the definitive Tulum authority.

Custom Astro Platform - Built with Astro and React for unmatched performance and SEO. Static generation delivers lightning-fast load times while maintaining rich interactivity for property browsing and booking.

Dual Audience Strategy - Separate landing pages for luxury travelers (villa rentals) and investors (property sales), each with tailored messaging, content, and user journeys that convert.

Comprehensive Content - Extensive Tulum Guide covering restaurants, beaches, cenotes, wellness, and culture—positioning Tulum Immo as local experts while dominating SEO across hundreds of keywords.

Bilingual Implementation - Full English and Spanish versions (tulum.immo and es.tulum.immo) with independent SEO optimization, reaching international travelers and Latin American investors.

The Results

Direct Booking Success - Driving property inquiries and rental bookings directly, reducing dependency on high-commission platforms like Airbnb while offering better value to guests.

70-Page SEO Foundation - Comprehensive content architecture positions the site to compete for hundreds of Tulum-related keywords in both English and Spanish markets.

Brand Authority - Modern platform and extensive Tulum expertise establish immediate credibility in a market where most competitors use outdated technology.

Fast Property Listings - Professional showcase attracts property owners with “48-72h average listing time” promise backed by stunning digital presentation.

What We Built

Custom features that drive real business value

Astro Performance

Built with Astro and React for lightning-fast static generation, perfect SEO, and exceptional user experience.

🌍

Bilingual Platform

Complete English and Spanish versions (tulum.immo and es.tulum.immo) with independent SEO optimization.

📚

70-Page Content Architecture

Comprehensive Tulum Guide covering restaurants, beaches, cenotes, and culture establishing local authority.

🏡

Dual Audience Strategy

Separate landing pages for luxury travelers (rentals) and investors (sales) with tailored messaging.

🎨

Complete Brand Identity

Created entire brand from scratch including logo, colors, visual identity, and luxury positioning.

🗓️

Beds24 Integration

Seamless booking system integration for real-time availability and direct reservation management.

Project Showcase

Our Process

From brand concept to luxury platform in 3 months

01

Brand & Strategy

Created complete brand identity, defined dual audience strategy, and planned 70-page content architecture.

02

Content Creation

Wrote comprehensive content in English and Spanish covering properties, services, and Tulum expertise.

03

Development

Built custom Astro platform with React, Beds24 integration, and bilingual implementation on Cloudflare.

04

Launch & Optimize

August 2025 launch with ongoing SEO optimization, content updates, and performance monitoring.

Technologies Used

Astro Astro
React React
Cloudflare Cloudflare
Beds24 Beds24
Tina CMS Tina CMS
"
Perel Web Studio a créé notre site tulum.immo pour notre collection de villas de luxe à Tulum. Ils ont développé une plateforme élégante qui met parfaitement en valeur nos propriétés, avec un système de réservation efficace et une stratégie SEO solide. L'équipe comprend les enjeux du marché immobilier de luxe et a su créer une vitrine digitale à la hauteur de notre offre. Professionnels, réactifs, et techniquement au top. Je recommande.
Stéphane
Director, Tulum Immo

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Industries We Serve

Professional Services

  • Legal Services (Law Firms, Attorneys)
  • Engineering & Architecture
  • Consulting & Advisory Services
  • Financial Services (Accountants)
  • B2B Service Providers

Real Estate & Construction

  • Real Estate (Agents, Brokers)
  • Construction Companies
  • Architecture Firms
  • Property Development

Healthcare & Wellness

  • Medical Practices & Healthcare
  • Wellness & Fitness Centers
  • Therapists & Health Specialists

Retail & E-Commerce

  • Online Stores & E-Commerce
  • Sports & Recreation Retail
  • Custom Manufacturing
  • B2B Wholesale

Food & Beverage

  • Restaurants & Food Halls
  • Hospitality Venues
  • Event Spaces
  • Multi-Vendor Operations

Tourism & Hospitality

  • Hotels & Accommodations
  • Tour Operators & Experiences
  • Boat Charters & Maritime
  • Travel Services

Arts, Culture & Community

  • Arts & Culture Organizations
  • Educational Institutions
  • Community Organizations
  • Nonprofits (ASBL)

European Institutions & Associations

  • European Institutions
  • EU Bubble Associations
  • International NGOs
  • Think Tanks & Policy Organizations